Category Archives: Innovation
Do your clients really want your app?
Posted on August 26, 2021
How often now are we told to “just sign up for the app and everything will be ok”? No mention of whether that everything is the miracle we crave; or the mundane we try to avoid. There are now apps for everything and by everyone. But often it’s clear that the organisation has not asked […]
Business Problem Definition
Posted on July 06, 2021
Last week we looked at the need to first identify the business problem we wished to solve. This week it’s the next step of defining the problem clearly. Often people rush both these stages and are then surprised that the so-called solution does not have the desired effects. The Two Types of Business Problem The […]
Brexit Killed My Job
Posted on January 31, 2020
After a 25-year career, as a result of Brexit, today I lost my job. A job that I was good at and acknowledged to be one of the best by individuals across Europe. In 1995, I wrote and won my first EU-funded bid for innovation. This linked training and small business through the web assisted […]
Engaging Business and Universities?
Posted on January 29, 2020
After 30 years of effort are business and universities really any closer connected? In the ideal world there is a strong connection where ideas, research, skills and people flow seamlessly for the benefit of all. Yet having worked both sides, recent experience shows they are still far apart. Knowledge transfer and exchange (KTE) is a […]
Going for Grants?
Posted on November 26, 2019
For many organisations there are a range of grants they could apply for to support their activities. Yet many fail to apply. This is partly due to a lack of awareness of the specific grants available that might suit their needs. But more usually it’s because they don’t have the simple process in place to […]
How Fast? How Good?
Posted on June 25, 2019
The How Fast? How Good? project running in the Forest of Dean has got me thinking about how much of what I do in my business relates to perception. Marketing, innovation and coaching are all about perceptions. Business planning also has a healthy dose of perception about what the business actually is and what it […]
What Did the Digital You Really Mean?
Posted on April 02, 2019
April is the cruellest month according to TS Eliot’s The Wasteland. It may also be the cruellest month in the digital world with big changes happening at Facebook and Google around assumptions of intent and behaviour. The Facebook Why Being British, when I read the news on April 1st that Facebook was going to share […]
Smart Cities, Smart Economies or Nonsense
Posted on November 20, 2018
For most of this century we have tried to be smart. Smart cities and smart economies are terms that have been thrown around to such an extent that there is now little agreement on their meaning. Yet their underpinning concepts are very important for any business and will significantly affect everyone. Why Smart is Confused? […]
Need Follows Innovation Sometimes
Posted on October 09, 2018
My blog this week looked at effective innovation and how this was increased by using the power of marketing. There is a strong correlation between successful product launches, where marketing and technical development goes hand in hand. When promotion is bolted on the end, the innovative usually fails. But there are always exceptions to rules, […]
Effective Innovation Meets Real World Needs
Posted on October 09, 2018
In a world where everything is new, improved or sensational, it’s time to consider what makes innovation effective. Bad marketing overhypes many so-called innovative products. It’s often symptomatic of the marketing department being called in at the end of the new product development process rather than the beginning. Yet it is well-known for effective innovation […]