Category Archives: Innovation

Smart Cities, Smart Economies or Nonsense

Posted on November 20, 2018

Smart Cities, Economies and World

For most of this century we have tried to be smart. Smart cities and smart economies are terms that have been thrown around to such an extent that there is now little agreement on their meaning. Yet their underpinning concepts are very important for any business and will significantly affect everyone. Why Smart is Confused? […]

Need Follows Innovation Sometimes

Posted on October 09, 2018

Innovative fax machine

My blog this week looked at effective innovation and how this was increased by using the power of marketing. There is a strong correlation between successful product launches, where marketing and technical development goes hand in hand. When promotion is bolted on the end, the innovative usually fails. But there are always exceptions to rules, […]

Effective Innovation Meets Real World Needs

Posted on October 09, 2018

Businesses need to innovate

In a world where everything is new, improved or sensational, it’s time to consider what makes innovation effective. Bad marketing overhypes many so-called innovative products. It’s often symptomatic of the marketing department being called in at the end of the new product development process rather than the beginning. Yet it is well-known for effective innovation […]

Businesses Need to Innovate But How?

Posted on July 06, 2018

Businesses need to innovate

Any business that stands still, dies. Why? Because markets change all the time. If a customer buys your product and with repeat purchases your demand soars, then you will need to meet the challenge of scaling production. If it’s a one-off purchase then that’s one fewer potential customer and time for a ‘new’ product. Both […]

All Forest Business GAINS

Posted on January 16, 2018

GAINS Assured coach

If you are a business in the Forest of Dean ask yourself the following, have I decided to grow my business in 2018? If so my sales or profit will grow by say 20% this year, next year and the year after? Or I will be getting more members of staff? Because I will be […]

Could you use £1,000 for your business?

Posted on September 27, 2017

Business Strategy Information

Are you a business in Gloucestershire that has been operating for less than 3 years? Or are you based in Gloucestershire and considering starting your own business? If you’ve answered yes to either of these questions please read on because you may be eligible. And the choice is yours to whether it’s worth the time […]

Welcome

Posted on October 20, 2015

Andrew Callard

Welcome to Aimed Business news and blog feed. Our aim is to post content regularly here which will be of interest to business and organisations of all types. While our focus is on growth and small and medium businesses, the content here will also be applicable to leaders and managers in larger organisations. Pieces will […]