Tag Archives: Innovation
Do your clients really want your app?
Posted on August 26, 2021
How often now are we told to “just sign up for the app and everything will be ok”? No mention of whether that everything is the miracle we crave; or the mundane we try to avoid. There are now apps for everything and by everyone. But often it’s clear that the organisation has not asked […]
Business Problem Definition
Posted on July 06, 2021
Last week we looked at the need to first identify the business problem we wished to solve. This week it’s the next step of defining the problem clearly. Often people rush both these stages and are then surprised that the so-called solution does not have the desired effects. The Two Types of Business Problem The […]
Brexit Killed My Job
Posted on January 31, 2020
After a 25-year career, as a result of Brexit, today I lost my job. A job that I was good at and acknowledged to be one of the best by individuals across Europe. In 1995, I wrote and won my first EU-funded bid for innovation. This linked training and small business through the web assisted […]
Engaging Business and Universities?
Posted on January 29, 2020
After 30 years of effort are business and universities really any closer connected? In the ideal world there is a strong connection where ideas, research, skills and people flow seamlessly for the benefit of all. Yet having worked both sides, recent experience shows they are still far apart. Knowledge transfer and exchange (KTE) is a […]
The Danger of Big Ideas
Posted on January 15, 2020
Think big ideas and act big is the well-known motivating cry for entrepreneurs. This was useful when most start-ups were small and thought small and incremental. At that time, they were held back by their aspirations. Now there is a very real danger that the big dream is just that because it doesn’t have even […]
Going for Grants?
Posted on November 26, 2019
For many organisations there are a range of grants they could apply for to support their activities. Yet many fail to apply. This is partly due to a lack of awareness of the specific grants available that might suit their needs. But more usually it’s because they don’t have the simple process in place to […]
How Fast? How Good?
Posted on June 25, 2019
The How Fast? How Good? project running in the Forest of Dean has got me thinking about how much of what I do in my business relates to perception. Marketing, innovation and coaching are all about perceptions. Business planning also has a healthy dose of perception about what the business actually is and what it […]
Forest Business Connections
Posted on April 29, 2019
For politicians the local elections on the second are a key May date. But for businesses in the Forest of Dean the most important date is May 8th for making connections that matter. This is when three key elements of running small and medium sized businesses come together for the morning at Vantage Point in […]
Need Follows Innovation Sometimes
Posted on October 09, 2018
My blog this week looked at effective innovation and how this was increased by using the power of marketing. There is a strong correlation between successful product launches, where marketing and technical development goes hand in hand. When promotion is bolted on the end, the innovative usually fails. But there are always exceptions to rules, […]
Effective Innovation Meets Real World Needs
Posted on October 09, 2018
In a world where everything is new, improved or sensational, it’s time to consider what makes innovation effective. Bad marketing overhypes many so-called innovative products. It’s often symptomatic of the marketing department being called in at the end of the new product development process rather than the beginning. Yet it is well-known for effective innovation […]