Business Blogging Tips

Posted on September 24, 2021

Business Blogging Tips

Writing a blog for businesses about business blogging raises the immediate challenge of me following the best practices I’m about to recommend! These are not hard and fast rules. They can be broken sometimes to aid understanding by your readers. The best business blogs know their audience. They fully understand the persona or avatars. Which […]

Read More

Think Plan and Act

Posted on September 14, 2021

Think Plan act

In business as in life, we need to think, plan and act in order to achieve more. As a Business Coach and action learning facilitator, I often see individuals struggling to complete the 3 necessary steps. It’s not enough to just think about a problem that you need to fix; you need to create a […]

Read More

Do your clients really want your app?

Posted on August 26, 2021

An app is nor always the answer

How often now are we told to “just sign up for the app and everything will be ok”? No mention of whether that everything is the miracle we crave; or the mundane we try to avoid. There are now apps for everything and by everyone. But often it’s clear that the organisation has not asked […]

Read More

Web Surfing and Spume

Posted on July 20, 2021

Web surfing or spume

Yesterday, once I’d caught up on those annoying jobs that linger on the to-do list, I needed to fill time waiting for a bid to declare, so I turned to the web. Which is when it struck me how much, the way we view the web has changed. Surfing and Search Some of yesterday I […]

Read More

Problems and the Power Within 2

Posted on July 13, 2021

Confrontation's third chair solution

Nobody likes confrontation. Actually, that’s not true, some people seem to seek out confrontations especially on social media. But generally, most people do not set out to create a confrontation in order to avoid the escalation; where feelings take over from logical thought and the slanging match or fight begins. Yet as a business solutions […]

Read More

Business Problem Definition

Posted on July 06, 2021

Business Problem Definition

Last week we looked at the need to first identify the business problem we wished to solve. This week it’s the next step of defining the problem clearly. Often people rush both these stages and are then surprised that the so-called solution does not have the desired effects. The Two Types of Business Problem The […]

Read More

What is the Problem?

Posted on June 28, 2021

What is the problem

For most people it seems that work and life are a whole series of problems. No sooner is one solved than another arises. Yet other people seem to spend too much time ‘solving’ something that isn’t a problem in the first place or come up with an excellent new solution for something that didn’t need […]

Read More

Problems and the Power Within Organisations 1

Posted on June 25, 2021

Brainstorming is a powerful tool

As a business coach and marketing strategist working with SMEs, I often work as a fresh pair of eyes on existing problems. Here through the simple act of discussion, the individual or group gains insight and solutions for the things that are worrying them. Sometimes it’s also the things that they are unaware of, which […]

Read More

Marketing Has Changed?

Posted on June 16, 2021

Marketing tools change

The pandemic has changed marketing is the reported conclusion from the latest spend figures from the UK’s Advertising Association. We’ll return to those figures later. But first let’s tackle the belief that marketing has changed. My first reaction was no shit Sherlock. Marketing tools are forever changing. That is the nature of the beast and […]

Read More

Who are you really?

Posted on May 22, 2021

Confused marketing messages

As we slowly emerge from lockdown, it’s a good time to reflect on basic questions of business. One of these is how effective is your marketing in projecting the real you of your business? In lockdown we have lost the personal feedback that we used to get that this kept on track. Virtual Meetings Kill […]

Read More