Business Blogging Tips
Posted on September 24, 2021
Writing a blog for businesses about business blogging raises the immediate challenge of me following the best practices I’m about to recommend! These are not hard and fast rules. They can be broken sometimes to aid understanding by your readers. The best business blogs know their audience. They fully understand the persona or avatars. Which […]Read More
Think Plan and Act
Posted on September 14, 2021
In business as in life, we need to think, plan and act in order to achieve more. As a Business Coach and action learning facilitator, I often see individuals struggling to complete the 3 necessary steps. It’s not enough to just think about a problem that you need to fix; you need to create a […]Read More
Do your clients really want your app?
Posted on August 26, 2021
How often now are we told to “just sign up for the app and everything will be ok”? No mention of whether that everything is the miracle we crave; or the mundane we try to avoid. There are now apps for everything and by everyone. But often it’s clear that the organisation has not asked […]Read More
Web Surfing and Spume
Posted on July 20, 2021
Yesterday, once I’d caught up on those annoying jobs that linger on the to-do list, I needed to fill time waiting for a bid to declare, so I turned to the web. Which is when it struck me how much, the way we view the web has changed. Surfing and Search Some of yesterday I […]Read More
Problems and the Power Within 2
Posted on July 13, 2021
Nobody likes confrontation. Actually, that’s not true, some people seem to seek out confrontations especially on social media. But generally, most people do not set out to create a confrontation in order to avoid the escalation; where feelings take over from logical thought and the slanging match or fight begins. Yet as a business solutions […]Read More
Business Problem Definition
Posted on July 06, 2021
Last week we looked at the need to first identify the business problem we wished to solve. This week it’s the next step of defining the problem clearly. Often people rush both these stages and are then surprised that the so-called solution does not have the desired effects. The Two Types of Business Problem The […]Read More
What is the Problem?
Posted on June 28, 2021
For most people it seems that work and life are a whole series of problems. No sooner is one solved than another arises. Yet other people seem to spend too much time ‘solving’ something that isn’t a problem in the first place or come up with an excellent new solution for something that didn’t need […]Read More
Problems and the Power Within Organisations 1
Posted on June 25, 2021
As a business coach and marketing strategist working with SMEs, I often work as a fresh pair of eyes on existing problems. Here through the simple act of discussion, the individual or group gains insight and solutions for the things that are worrying them. Sometimes it’s also the things that they are unaware of, which […]Read More
Marketing Has Changed?
Posted on June 16, 2021
The pandemic has changed marketing is the reported conclusion from the latest spend figures from the UK’s Advertising Association. We’ll return to those figures later. But first let’s tackle the belief that marketing has changed. My first reaction was no shit Sherlock. Marketing tools are forever changing. That is the nature of the beast and […]Read More
Who are you really?
Posted on May 22, 2021
As we slowly emerge from lockdown, it’s a good time to reflect on basic questions of business. One of these is how effective is your marketing in projecting the real you of your business? In lockdown we have lost the personal feedback that we used to get that this kept on track. Virtual Meetings Kill […]Read More